Wow! What a year Covid 2020 proved to be 😖!!
In consolation, E4 offered us the chance to #DoseYourselfUp against a boring New Year of lockdown regulations with a season of new and exciting shows.
I created a plucky little syringe character to head up the season and jiggle his junk in the main brand spot and subsequent season promos.
My role in the project:
Concept and design.
Credits:
Syringe animation: Pete&Tom.