Original Comedy is Channel 4’s exciting new playground for short form comedy, exclusively on social media. As part of the identity, 4creative designed a distinctive set of endboards based on the grungy graphics and loud designs of comedy fly posters. Taking the artwork, I animated the text, graphics and posters which peel onto the screen to reveal the title and credits.
Once the elements were animated, team Pete&Tom turned them into a set of editable graphic templates for Premiere Pro, allowing editors to quickly input the names for each show in a variety of formats for social media.
My role in the project:
Motion graphics.
Credits:
Design: 4creative.
Premiere Pro templates: Pete&Tom.
Square & portrait social formats